I’m so excited to finally get to share all of the details about the Sugar & Cloth color wall in Houston! I’ve been dreaming up this project for a looooong time, and it’s so surreal to get to finally see it life-size!
I originally came up with the idea last Summer to play off of our #glossaryofcolor photo series on Instagram, but it was just a matter of finding the right size wall with a big enough side walk in front of it that could play as an additional backdrop (the paint comes down six feet in front of each color onto the ground!). I was dead set on it being setup this way so that it acted as a full color backdrop for photos, and you know how serious we are about our colorful photo-ops, ha!
We finally found the perfect place for it on the future home of Headquarters, 3302 Canal Street, which is a really cool new creative workplace that will be open this Summer.
And of course we needed the perfect colors and paint! Luckily our friends at Lowe’s were kind enough to provide all of the paint and supplies we needed to get the job done!…
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This is what the wall originally looked like before we started on the project. Definitely a CRAZY huge difference than what it looks like now! I spent quite a long time debating the perfect color palette for the wall while sifting through Lowe’s paint swatch samples, and finally went with these:
Though we’re all about some serious DIY’ing, the wall was way too huge for us to paint ourselves, so we used One By One painters, who were super kind and awesome to work with.
First we used Kilz primer to prep the entire surface before painting each color, measured and taped each color off, then did two coats of each color using Valspar Reserve exterior paint.
For the paint colors coming down onto the ground, they etched the surface first, then used Valspar oil based porch and floor paint in matching colors to correspond with each stripe.
Of course I had to had a little signage to the wall, and originally we were just going to paint it on each corner, but I ended up designing this retro sign and had it laser cut locally. My Dad came to the rescue to help install it a rainy day, too!
If you’re in Houston, we’d love to have you at our color wall launch party tomorrow, April 5th, from 5-7pm! We’ll be taking plenty of photos, lots of props, food trucks, and Deep Eddy cocktails!
When do venture over to the wall, be sure to tag us along with #sugarandclothcolorwall on your photos so we can follow along too!
Sources and major thanks to: Headquarters for the awesome wall location, Lowe’s for providing the paint and materials, Kelly Christine for the fun video, and to Houston for supporting us local color lovers!
Lynn | Adorable Home
04.08.16
Brighter than the rainbow, love it!
Ashley said:
thanks Lynn! xo
Windy
04.12.16
Would you mind sharing the Minty color name? This is spectacular!!! Don’t be suprised if you see a sugar+clOth color wall 2 in the near future near kalamazoo, Mi!!!!!!
Matthew Pike
04.15.16
That’s a fantastic wall!
Buckets & Spades
aubrey
04.21.16
this is amazing!! how does one go about getting permission to paint on a wall of a busIness? do you simply ask? my hometown could use a little sprucing up, i’d Say!
Dixie Ann DAlton said:
Hi:) did we ever get an answer On thIs?
Kimmy
04.28.16
I love this! Just heard about your wall and cant wait to check it out this weekend! Quick question- do you guys charge to have photo shoots there (small singlE/family portraits?) or is it free to use? Thanks for making houston a prettier place to live! Xoxo
-kimmy-
Ashley said:
Hi kimmy! yes, the wall is free to use any time :)
StephanIe
06.23.16
Here y’all come Into our neighborhood Talking about a wall you oainted with colors from some
Big box store without even taking the time out to give more information about the neighborhood, the culture, or any hiStory of the place. You belong inthe Heights….go hOme
Kathye said:
There always has to be a negative nancy in the bunch. Enjoy it for what it is. beautifying the neighborhood.
Kylie
06.27.16
This is absolutely stunning! I love your creativity and amazing imagination! If you don’t mind me asking, where did you find your heart balLoon? I have been looking for a hollow heart balloon And can’t seem to find one. I am hOping to take pictures with my boyfriend for our anniversary at your wall. Its so beautiFul!
Julie
06.30.16
Wow! I had no idea this was going on right here in Houston. What a brilliant idea and so lovely! Do you get to keep it that way for good?
Monie.in.the.middle
07.19.16
I love, love, looooove this idea! It is so beautiful. I can’t wait to come play!
Ashley said:
So glad you like it, Monie!
Julie
08.07.16
This is so cute! I live in katy and Had no idea about your wall until today! CanT wait to go take the kids pictures in front of it! So so so cute!!!
Ashley said:
Yay!!! Don’t forget to use #sugarandclothcolorwall so we can see the fun :)
Shelby Aspinwall
09.08.16
What is the beSt tIme to go to get Ideal lighting?
Ashley said:
Hi Shelby, the best lighting is around 2-3pm!
DiXie said:
Hi:) i usually pick the hour before the sun sets for my portraIt sessions… This tIme of Year, i start at 5:30.
What Time is best this Time of year?
Ashley said:
Hi Dixie! The best time to shoot is around 4:30pm, but I have to warn you that the wall may be under construction at the moment.. Hopefully you can still sneak in there to get a few shots!
Christi
10.16.16
Hey! where is the wall moving to? I miss it already!!
Ashley said:
Hi Christi! A new wall is still in the works, so keep your eyes peeled!
Jessica
10.18.16
Where did yo find the heart balloon? not sure if it is a balloon i plan on going this weekend to do a minnie birthday PHOTO SHOOT for ny DAUGHTER
Lisa
10.18.16
was there 9/30 to take pics (all came out great) and a few weeks later a friend went and its fenced in. is the wall going away?
Ashley said:
Hi Lisa! We’re sorry to say that the Sugar & Cloth wall will be unavailable for a TBD length of time. We had really hoped to keep construction from affecting the wall, alas, there are circumstances out of our control that took precedence. We’ll be keeping everyone updated with future #sugarandclothcolorwall plans!
Kaytlyn vavrecka
11.20.16
So sad To say thAt when we went to take picTures The color wall is Officially painted over and is no longer there.
Ashley said:
I’m so sorry to hear that you weren’t able to take your photos, Kaytlyn! We were sad to announce a couple of months ago that the color wall is indefinitely gone.. Keep your eyes open for another in the future!
Elizabeth
12.21.16
Any word on the new wall?
Ashley said:
Still working on this, Elizabeth! Sign up for our newsletter & you’ll be the first to know should we have any updates!
annie hewitt
03.29.17
would love to know if you all paint a new wall. thank you!!
Ashley said:
Hi Annie! We have something in the works – sign up for our newsletter & we will update it there first!
Carolyn
08.24.17
Did I miss my window or does this wall still exist?
Amber
03.23.18
I heard that the sugar and cloth wall was painted over, is that true? I plan on taking some senior pics here in the near future.
Sugar & Cloth said:
Hi Amber! The Color Wall has a new location at Green Street in downtown Houston at 1201 Main Street!
Ana
05.30.18
You light up my day with this wall! This color palette is so beautiful and well thought out. Thank you for doing this and sharing beauty with the world! Regards from Mexico :)
Sugar & Cloth said:
Aw thank you so much Ana! That means so much to us!